What Viator's Commission Really Costs You

If you sell tours on Viator, you already know about the commission. But do you know exactly what it costs you — per tour, per month, per year?

The Real Numbers

Viator's standard commission is 20% for most suppliers, but it can climb to 25% or even 30% with Accelerate (their paid promotion program). On a €100 tour, that means Viator keeps €20-30 before you see a cent.

For a small operator running 5 tours with 200 bookings per month at an average of €80, that's roughly €3,200-4,800/month going to Viator. Per year? Up to €57,600 in commission alone.

Is It Worth It?

The answer depends on your direct booking rate. If 100% of your bookings come through Viator, you're entirely dependent on their algorithm. But if you can shift even 10% to direct bookings, the savings are significant.

The first step is visibility: know exactly what you're paying, per tour, per channel. That's what tools like SupplierHQ are built for.